Counterfeit takedowns for agencies and multi-brand operators

One counterfeit problem is a nuisance. Ten brands worth is a business risk.

SellerSentry gives agencies and multi-brand operators one counterfeit enforcement program across their whole roster. We monitor Amazon, Walmart, and TikTok Shop for every brand you run, file every takedown, and report per brand, so protection scales with your portfolio instead of your headcount.

Get a free counterfeit scan SellerSentry counterfeit monitoring dashboard illustration

How does SellerSentry work?

1. We find the fakes

Daily scans of Amazon, Walmart, and TikTok Shop match your catalog against live listings, including TikTok livestream sellers.

2. We file the takedowns

Every confirmed counterfeit is filed through the platform's official channel, with evidence formatted to its rules, and tracked to resolution.

3. We keep them down

Removed sellers go on a permanent watch list. Re-listings are caught in hours and re-filed with the full case history attached.

How does multi-brand coverage work?

Each brand in your roster gets its own detection fingerprint, watch lists, and case history, and you get a per-brand report plus a portfolio view. Adding a brand is a catalog import, not a new vendor relationship. Enforcement scales without adding anyone to your team.

What does enforcement cover?

Counterfeit and dupe listings across Amazon, Walmart Marketplace, and TikTok Shop, filed through each platform's official channel. TikTok livestream selling is covered too, which matters because knockoffs increasingly launch there first and spread.

Why not just handle this in-house?

In-house enforcement means someone on your team learning three platforms' evidence rules, checking cases daily, and chasing re-listings forever, per brand. Most teams start strong and quietly stop. SellerSentry is the team that never stops, at a flat per-brand subscription.

How does SellerSentry compare to a typical IP law firm?

SellerSentryTypical IP law firm
Daily monitoring of Amazon, Walmart, and TikTok ShopYesNo
Takedowns filed and tracked for youYesYes
TikTok livestream seller coverageYesNo
Permanent re-listing watchYesNo
Flat monthly subscriptionYesNo

Frequently asked questions

Who is SellerSentry for?

Agencies running marketplace channels for client brands, holding companies with several consumer brands, and operators with multiple Shopify Plus stores. If you are responsible for more than one brand, the portfolio model was built for you.

Can we white-label the reporting?

Yes. Reports can carry your agency's branding so enforcement sits inside your existing client deliverables. Many agencies offer counterfeit protection as part of their marketplace management retainer using exactly this.

How does onboarding work for a roster?

Brand by brand: catalog, assets, and registrations per brand, with the first scan running within days of each import. Most rosters are fully covered within two weeks.

What happens with repeat offenders across brands?

Watch lists are per brand, but we also track seller networks. The same counterfeiter often hits several brands in a category, and when we spot that pattern, every affected filing carries the full picture.

How is pricing structured?

A flat monthly subscription per brand, with portfolio pricing as the roster grows. No per-takedown fees, so heavy enforcement months never surprise you.

From the blog

What Amazon Brand Registry does not do for you

Brand Registry is table stakes, not a solution. Enrollment gives your complaints weight and unlocks reporting tools, but nothing in the prog...

TikTok livestream knockoffs are the new enforcement hole

A TikTok livestream seller can move serious volume in an hour, and when the stream ends, the storefront effectively disappears. There is no ...

Who we protect

Fashion and Apparel

Fashion is the most counterfeited category in ecommerce. Designs that trend get copied within weeks, and the fakes ride your exact...

Beauty and Cosmetics

Counterfeit beauty products are a safety problem, not just a revenue problem. Fakes with unknown ingredients trigger bad reviews, ...

Supplements and Wellness

Supplement counterfeits copy your label and fill the capsules with whatever is cheap. Buyers who feel nothing, or feel worse, blam...

Consumer Electronics

Electronics knockoffs clone industrial design and packaging, then undercut on price with inferior components. The returns and safe...

See all verticals we cover, compare alternatives to SellerSentry, or look up terms in the counterfeit enforcement glossary.